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It’s no secret that we’re big fans of Google here at RelicRecord.com. In a previous article, we demonstrated how collectors can use Google’s Reverse Image Search to help find similar items on the web for research purposes. Now we’re going to introduce you to another hidden gem – Google Alerts.

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Oh Google. In 2014 we used Google to search everything from Ebola to Flappy Bird, Zombies, and Giant Mutant Spider Dog. In fact, we searched more than 2 trillion times. That’s well over 5 billion searches per day!

While most of us use Google to conduct research on the things we collect, you may not be aware of a lesser known search tool: Reverse Image Search. Instead of beginning your search with keywords or questions, simply use a picture to initiate your search.

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