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Clark Byers

While you might not know the name Clark Byers, there’s a good chance you know his work. The former $3-a-week buttermilk bottler turned sign painter, spent more than three decades crisscrossing 19 states, persuading farmers to let him paint their barns. And persuasion was needed. In exchange for a free paint job, farmers allowed Byers to incorporate advertising slogans into the job. His work, which once covered some 900 barn roofs, helped turn a sleepy tourist attraction into a world famous phenomenon. Read more